Soehnle Unveils Brand New Kitchen And Bathroom Scales At Exclusively Housewares

June 2007

Soehnle, Europe’s leading supplier of kitchen and bathroom scales, is previewing six new models of kitchen and body analysis scales at Exclusively Housewares.  All the new scales will be available to order from July 2007 

Retro, a dual display electronic analog and digital kitchen scale, features the highly desirable combination of classic 1950s design with state-of-the-art Soehnle technology.  With a 5kg capacity displayed in 1g increments, instant metric to imperial conversion, stainless steel bowl and sleek die cast body finished in red and chrome, Retro retails at RRP £75 and comes complete with a 5-year guarantee.
 
At only 17mm in height, Slim Design Page is the most innovative and space saving kitchen scale.  Its smooth tempered glass surface guarantees easy cleaning whilst the sensor touch operating panel ensures that only the slightest contact with the keys is necessary.  With a 5kg capacity shown in 1g increments on a large LCD display, Page offers both an additive weighing function and metric to imperial conversion.  Retailing at RRP £45, Page comes complete with a 5-year guarantee and is available in white, silver, blue, lime green, lemon, orange and fuchsia.
 
Previewed at Exclusively Housewares are Siena (RRP £25) a contemporary design, low profile 2kg digital kitchen scale with removable glass weighing plate.
Exclusively Housewares also sees the preview of three new models of Body Balance scale offering highly advanced analysis of weight, percentage of muscle, fat and body hydration, as well as suggested actions for improved physical health.  Standing at just 18mm high, the Slim F4 and F5 models accurately weigh up to 330 pounds and capture weight changes in increments of 0.2 pounds.  The scales can be easily set to weigh in pounds or kilograms and can automatically recognise up to eight people.  Finished in silver and retailing at RRP £80, Slim F5 offers body fat, water and muscle mass readings, as well as calorie consumption in 0.1% increments and is equipped with an athlete’s mode to track personal fitness levels.  Finished in white and retailing at RRP £70, Slim F4 offers body fat, water and energy consumption analysis.  Both Slim models come complete with a 3-year guarantee. Also previewed at Exclusively Housewares is Body Balance Tendence (RRP £70) that displays weight loss progress for up to 4 people on an easy to follow, digital trend curve.

John Newcomb, Commercial Director of Imperial, one of the UK’s fastest growing home and kitchenware suppliers and Soehnle’s exclusive distributor in the UK and Ireland, says “Soehnle’s introduction of retro styling and in-trend colours for kitchen scales and innovative additions to the Body Balance range ensures outstanding choice for the style and health-conscious customer.”  He continues, “Previewing six new models at Exclusively Housewares gives Soehnle the ideal opportunity to reinforce its status as one of Europe’s leading home and kitchenware brands.” 

ENDS