Bugatti Unveils New Electrical Appliance Colours

BUGATTI UNVEILS STUNNING NEW COLOURS FOR KITCHEN ELECTRICAL APPLIANCES AT THE AUTUMN FAIR

Following the successful launch of its highly desirable kitchen electrical appliances in 2006, Bugatti, the internationally famous Italian family company founded in 1923, is launching the vibrant colours of fuchsia and orange for its Diva coffee maker, Volo toaster and Vela blender at the Autumn Fair at the NEC Birmingham. With all products available to order from the show, the exciting Bugatti range is bound to be foremost on Christmas wish lists.

After the excellent response to the launch of the Café by Bugatti at last year’s Autumn Fair, delicious coffee, toasted bagels and other refreshments will once again be served throughout the show, all freshly prepared using Bugatti electrical appliances in its sponsored 60m2 hospitality area.

Exclusively designed in Italy, Diva, Volo and Vela feature the classic combination of sleek Italian styling and the ultimate in high performance that you would expect from such a world-leading brand. In addition to fuchsia and orange, the Bugatti kitchen electrical range is available in classic colour palette of chrome finish or a powder coated enamel finish in red, cream, silver or black. The Diva coffee maker retails at £399 in coloured enamel or £449 in chrome, while the Volo toaster and Vela blender retail at £120 in coloured enamel or £135 in chrome.

Autumn Fair also sees the launch of stylish counterbalance UMA kitchen scales in chrome, red, cream, silver and black. Retailing at £100 and available to order from the show, the scales feature a generous 1.5 litre stainless steel bowl and stylish measuring dial that perfectly coordinates the unique design of Bugatti’s kitchen electrical appliance range.

Bugatti products are now available from Heals, Bentalls (Kingston), The Conran Shop (London), Fenwicks (Newcastle), Fortnum and Mason (London), and independent cook shops like Annabelle’s (Birmingham), Lawsons (Plymouth) and Livsstil (Birmingham) and are distributed exclusively in the UK and Ireland by Imperial, the UK’s fastest growing home and kitchenware supplier.

Imperial’s Commercial Director, John Newcomb, says: “By extending its classic colour palette with the highly fashionable fuchsia and orange, Bugatti is certain to appeal to even more style-conscious customers and the timing is perfect for Christmas sales.”

“We are delighted to be returning to the Autumn Fair for our second consecutive year and to offer visitors the opportunity to relax in our sponsored hospitality area,” says Bugatti MD, Clemente Bugatti. He continues: “The Café sponsored by Bugatti has proved such a popular concept in the UK. It’s an excellent way for customers to network in a relaxing environment and appreciate first hand the stunning looks and quality design of our kitchen electricals range.”

ENDS